Eine kritische Untersuchung des zeitgenössischen Konzepts der Kreativität

Lingard

Creativity, essential in various modern fields such as science and business, has evolved beyond traditional artistic domains, thereby complicating its measurement and promotion. Often linked to economic innovation, there is a danger in viewing creativity primarily as a tool for commercial success, overlooking its broader personal and societal value. Educational systems aim to encourage creativity but face challenges in avoiding its reduction to mere academic metrics, which risks stifling genuine creative development. Digital technology, while democratising creative expression, also creates challenges in terms of content saturation and recognition of genuine innovation. In addition, the commercialisation of creativity can push creators to prioritise output over originality, risking homogenisation. Moreover, the constant demand for creativity can lead to 'creative burnout', emphasising the need for balance and recovery periods to sustain long-term creative energy.